Smack Caster

Website: SmackCaster

Blog: SmackBlog

Interview With: Peter Barry

Is their more then one founder? If so, who are they?

Michael Gelfand, Joe Halpin

What are your backgrounds and qualifications?

Avid sports fans, plus…

Michael Gelfand
(co-founder, CEO) spearheads the online communications strategy for TD AMERITRADE. He has more than 16 years of leadership experience in online, interactive TV (ACTV Inc), and entertainment publishing (Hachette Filipacchi, CurtCo Media).
 
Joe Halpin
(co-founder, COO)
has been a performance technologist for 18 years specializing in solutions that cost-effectively impact the performance of workforces and businesses. He has been a successful business owner and raised more than $1M capital. Clients include Philips Electronics, Mindspeed Tech., Merck, Altera Corp.

Peter Barry
(co-founder, CMO), has 20 years of executive experience creating content and corporate strategy for large media companies (Hachette Filipacchi, CurtCo Media). As co-founder and VP of KnowledgeLINKS, a start-up Internet software company, he helped raise more than $28M and oversaw growth from 8 to 75 employees in less than 28 months.

What does your website do?

It’s a community for fans to talk about the teams they love and love to hate, share knowledge, and get into passionate exchanges.
 
How do you generate revenue? If through ads, what ad network do you use?

Currently, just Google AdSense.
 
Have your marketed your site?

Yes, virally through the Internet.

Funding:

Self funded

Are You currently looking for funding?

Yes

What type(s) of technology do you use?

Open Source Joomla! with multiple extensions
 
What is your favorite feature on your website?

Our video interface allows users to respond directly to other posters to create a video debate/conversation.