Website: East Windup Chronicle 
Interview with: Aaron Shinsano
Is their more then one founder? If so, who are they?
Aaron Shinsano
Jackson Broder
What is your background and qualifications?
I worked at a daily newspaper in Oakland, CA for five years. Jackson works part time as a scout for the Twins. We both live in Asia, me in Korea, he in Taiwan. We both came here on masters programs and ended up teaching English. We both teach at colleges. I only do 12 hours teaching a week, so I have plenty of time to write. For better or for worse.
What is your website about?
Firstly we cover baseball as it relates to Asia, secondly we cover anything else related to Asia. Thirdly we cover anything as it relates to anything.
How do you generate revenue? If through ads, what ad network do you use?
We’ve gotten a few freelance writing jobs via the site, and just recently I started what will be a regular shift at MLB Traderumors (which is how I first read Sports Tech Now) that pays a little. Jackson just got hired to write sports for the Taipei Times.
We use Google AdSense which generates about ten big ones a month and we recently got our first non-ad network ad through Vividseats.com.
How have your marketed your site?
At first I was pretty pro-active about sending stuff out and trying to get linked to. MLB Trade Rumors supported us early on and it brought a huge influx of people to our site. Aaron Gleeman also wrote us up. But now, I’m at ease about the whole thing. Actually a big turning point was reading something Matt from Metsblog said on this site — that good writing will find an audience. It seems obvious, but it’s very true. Once I got that into my head I stopped worrying about stats and comments and just put the writing out there…hoping it would land somewhere. We’ve grown more since then.
What type(s) of blog platform do you use?
Wordpress
Any Bold Predictions for Sports and Technology in the future?
It’s a little corny to say, but I love the blog medium and am glad to be a part of it. I say this with some regret, but I think newspaper journalism is a sinking ship. Most of the people I worked with have had their contracts bought out or have been laid off, some more than once. I think for the immediate future we’ll see a continuation of what’s happening now — newspapers will be bought up and owned by fewer and fewer people, and the quality will continue to decline. Newspapers will be read for nostalgic purposes only, and most writers will become independent publishers. The word blog might go by the wasteside, but it’ll essentially be the same thing.







